Page 10 - Griffin Gazette Issue 3 - 2021
P. 10

TAG IT!
                  Successful gardening has always been a bit of
                  trial and error. Learning on the go can have a
                  direct  impact  on  anyone’s  wallet.  The  more  you
                  know about planting conditions for perennials, the
                  better (and least costly) it is for long lasting value.
                  Breeders and grower community alike have made
                  vast improvements with complimentary information
                  tags for plants, especially perennials. These “must-
                  have” silent salesmen are important directions for
                  planting care, plant dimensions, and exposure
                  requirements. Trendy retailers spend extra time and
                  capital creating table or nursery signage to help
                  their shoppers.


                  DISPLAY IT!
                                                              EXPANDING KNOWLEDGE
                  Perennial sales are dominated by quart size to 1   AND NUMBERS
                  gallon size potted plants. Traditionally, the quart pots   Independent garden centers hold one key advantage
                  are displayed in trays on tables while the gallon size   over box store selections, variety. Having a diverse
                  and larger are staged on the ground or stepped up   assortment  of  perennial  plants  not  only  promotes
                  on tiered benching. The challenge today is keeping   initial  sales,  but  it also  draws  the  consumer  to
                  these perennials in tip top condition for retail sales,   return because of your variety offerings. With social
                  especially when they are in bloom. Fresh is the name   media touting the joy of exciting perennials, it also
                  of the game for explosive plant sales. Retailers are   multiplies the consumer reach by region. Some of
                  making  capital  improvements to ensure  moisture   the best advertising of independent garden centers
                  (and fertilization) by installing ebb and flow flood   comes with no expense from tags on Facebook,
                  tables in their greenhouses and nursery yard. Cost   Twitter, and Instagram.
                  effective when compared to manual hand watering,
                  it conserves water use and offers the opportunity to   Without question, knowledge plays an important
                  utilize fertilization from the bottom up without risk of   part in making good perennial recommendations
                  any foliage burn from plants under duress. Portable   to your customers. One of the highest book
                  Dosatrons are easily moved from bench to bench   recommendations I can offer, is the 4th edition of
                  and fill tables with the correct ratio of fertilizer to   Herbaceous Perennial Plants by Dr. Alan Armitage.
                  gallons of water.                           Any gardener can benefit from this fantastic book
                                                              from one of the most recognized authorities about
                                                              the subject of perennials. Dr. Armitage writes his
                                                              book with passionate observations and humor
                                                              unlike any gardening book on the market. It is the
                                                              “reference book” for perennials throughout the world.







                                                                We hope you have enjoyed John’s articles.
                                                               After more than a decade with Griffin, John
                                                                 has retired and will be enjoying the next
                                                                chapter of his life. We thank John for his
                                                                contribution to the Gazette and to Griffin.
                                                               It’s time to follow dreams long set aside and
                                                                  enjoy the rewards of work done well.




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