Griffin Debuts New Website at Cultivate 2022

Griffin relaunches new website with enhanced design, improved functionality and user experience

Columbus, OH -July 17, 2022 – Griffin, one of the largest horticultural brokers and suppliers in the United States, is inviting visitors to explore their new and improved website at griffins.com. The new website has been redesigned to offer the ultimate user-friendly experience with improved navigation and functionality while offering customers an easy and more efficient order process. Visit Griffin at Booth# 2525 and ask to take a quick tour of our new website.

Created with the user experience in mind, the new website includes many new features to help users to navigate the site and find the products they need along with helpful tools and resources quickly and easily. Some of the new features include:

  • Look ahead navigation – reducing the number of user clicks to navigate within the site
  • Product Filters –allows users to easily narrow down the product portfolio by selecting key parameters such as vendor, color, size and more
  • All one site – order across all divisions with one cart check-out
  • Cart break out – easily displays individual shipments from one cart
  • Workbench – allows the customer to view active and historical orders, open quotes, and invoices
  • Favorites – the ability to add favorite products to your workbench

“We are thrilled to launch the new website and strongly feel it will serve as a useful, informative portal for our customers and the overall experience for our visitors looking to explore our product offerings,” said Jim Rottenberg, Vice President of Retail Sales, and Marketing for Griffin. “We feel that this new website for Griffin properly aligns with our company’s vision for growth and expansion in the future,” continued Rottenberg.

About Griffin

Griffin Greenhouse Supplies, Inc., headquartered in Tewksbury, Mass., has served the needs of growers in greenhouse and nursery production, and independent garden centers for more than 75 years. Griffin operates fifteen fully stocked service centers, serving growers and retailers nationwide. The business also distributes live goods including seed, cuttings, and young plants. Griffin is among the premier distributors in the U.S., with an outstanding reputation for operational excellence, high-quality products, and superior customer service. For more information, please visit www.griffins.com.